Imagine fishing 8 hours a day for 365 straight days. Jason Lucas did it one year. Lucas became the editor of Sports Afield magazine after impressing folks with the fact that he actually fished, did it effectively, and wrote well. Lucas held the job for almost a quarter century. Rumor has it he quit after becoming disgusted with the magazine running ads for fishing gear he considered to be ‘junk’. Few men have done as much to promote the sport of bass fishing than Jason Lucas, and though he doesn’t have much name recognition among modern anglers, the old timer bassers remember him well. Lucas was the real deal.